How does one manage mega-billion government-funded Medicare and Medicaid – two red hot healthcare issues? With about 11,000 mind-numbing pages of “absolutely overwhelming” regulations, according to CMS administrator Seema Verma. CMS Chief Seema Verma talks to the media after an Indy town hall Nov....Read More
Snyder
Snyder
What does the future hold for brands? With millions of dollars being spent on brand campaigns, this represents a critical question. Few would argue that for brand development, times are changing. For marketers, there exist two critical times of major change. These are perhaps, at the moment, underestimated....Read More
Snyder
Memo from journo legend Ann Compton to mainstream media: “Undermining our democracy is not Job One.” Further: a singular task of mainstream media is to “work responsibly and openly to earn back your trust.” Compton, who retired from ABC-News after 41 years with the network, delivered her remarks...Read More
Snyder
What key principles of presidential leadership make a critical difference? History tells an interesting tale. During a recent insightful presentation in Indianapolis, legendary presidential historian Doris Kearns Goodwin quoted the New York Times: “We are no longer a people. We have become a mob.” Was...Read More
Snyder
“I think we know someone in common.” These calming words from a Los Angeles A-lister drained away the social anxiety. It was the late 1980s, and I was meeting PR giant Carl Terzian for the first time at the California Club in Los Angeles. Terzian, already a national PR legend, commanded deep respect...Read More
Snyder
What’s up with Day 199? Consider this sobering fact: On Day 200 of a covert cyber-attack, your company or organization may suddenly find – without any warning – that you’re severely compromised, facing expensive legal exposure, or worse case, effectively out of business. Why? As too many...Read More
Snyder
Is it possible to be pragmatic with a “heavy and difficult” outlook and be convincingly optimistic at the same time? From a world largely engulfed in recession to nuclear weapons to Ebola to democratic reform, such was the content of remarkable and insightful presentations (made without notes) that...Read More
Snyder
How can you improve your city or region’s chances to stand out with key site selectors and relocation professionals? Incredibly competitive, thousands of high-energy and targeted efforts instantly materialize whenever a site search is made public. Right now, as you read this, relocation professionals...Read More