Facing high-impact changes in a post-pandemic market, you and your team worked long hours. You saw new major concerns about cybersecurity. Now a seasoned crisis veteran, you commissioned and reviewed research that laid bare both the possible tectonic shifts and new opportunities emerging in your industry....Read More
“Be kind.” The small yard sign stood as a beacon near our MEK office. For some reason, it seemed like a very important call to action. In a short-tempered, polarized world bending under a mental health crisis, it offered actionable – and reasonable – advice. Civility today appears in some quarters...Read More
What healthcare trends are on deck? Remarkably resilient despite being strained and twisted by the ongoing COVID-19 pandemic, healthcare professionals, hospitals and suppliers are expected to continue advancing innovation, research and new ways of caring for patients in 2022. Here are five major trends: Major...Read More
Like clockwork, very large and otherwise competent companies again demonstrated in 2021 that they are fully capable of inexplicably spawning company-busting PR blunders. You think Peloton would have gotten it by now. The high-tech exercise equipment maker – which requires that you drop at least $2,000...Read More
McKinsey summed it up: “The world is undergoing increasingly rapid, unpredictable, and unprecedented change” — how’s that make you feel if you’re exhausted already? Did that just wear you out reading it? The word “resilience” has to be one of the most over-used words published...Read More
Over its 20-year history, MEK has been privileged to support its healthcare clients as they tackle critical issues, often taking a leadership position in defining major trends (like infant mortality). Here’s an example: The coverage began somberly, raising awareness of a crucial life-or-death issue:...Read More
What does Indiana’s brand look like? One may first ask, what actually constitutes a “brand,” especially when it reflects where one lives or works? Some say it’s the logo or recognized symbol. Others claim that a brand represents a complex perspective that exists in the mind. Whatever...Read More
Data breaches, data abuse and consumer concerns. After decades of intrusive cookies, ads following consumers all over the internet and a wealth of new data created every day, governments, tech companies and consumers alike are taking fresh looks at data privacy and the rights of consumers to protect...Read More
