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Michael Snyder

Dec 15, 2014 | MEK News

Is it possible to be pragmatic with a “heavy and difficult” outlook and be convincingly optimistic at the same time? From a world largely engulfed in recession to nuclear weapons to Ebola to democratic reform, such was the content of remarkable and insightful presentations (made without notes) that...Read More 

Michael Snyder

Dec 4, 2014 | MEK News

How can you improve your city or region’s chances to stand out with key site selectors and relocation professionals? Incredibly competitive, thousands of high-energy and targeted efforts instantly materialize whenever a site search is made public. Right now, as you read this, relocation professionals...Read More 

Michael Snyder

Nov 19, 2014 | MEK News

Want to lead your company, your organization to the next level? What are the key drivers or leadership attributes? Industry knowledge? Financial acumen? Extraordinary charisma? What differentiates a decent manager apart from a leader of greatness, a person who catapults ordinary companies into legendary...Read More 

Michael Snyder

Nov 3, 2014 | MEK News

Buy some space or time, write some copy, bust up an ad on InDesign (or in Final Cut), and away you go. Steve Jobs built Apple in a garage, so why can’t you? So rake it in and repeat? Nope. And for sure not halfway through the second decade of the 21st century. Advertising, marketing and PR (and...Read More 

Michael Snyder

Sep 15, 2014 | MEK News

When one opens up a copy of the Economist magazine, one does not expect to see a full-page ad from Shell touting the superb innovation chops of Evansville Mater Dei High School. The front section four-color ad (which also appeared in Sept. 6 Time magazine) profiled the Evansville school for building...Read More 

Michael Snyder

Sep 12, 2014 | MEK News

“Focus and simplicity. Simple can be harder than complex: You have to work hard to get your thinking clean to make it simple. But it’s worth it in the end because once you get there, you can move mountains.” So said the late Steve Jobs, CEO extraordinaire, way back before iPhones, iPads or much...Read More 

Michael Snyder

Aug 31, 2014 | MEK News

Innovation. A living dichotomy that can represent either critical differentiation or a meaningless slogan. Every company wants its transformational capacity, but at the same time, as Wired magazine noted, “Innovation has become the buzzword of the decade in the worlds of business and education.” So...Read More 

Michael Snyder

Aug 29, 2014 | MEK News

The numbers are all up, but nobody believes them. U.S. economic news looks better than it has for years, but a Wall Street Journal/NBC News poll (in August 2014) found “widespread economic anxiety” at “record levels.” Why? The devastating Great Recession scarred millions, leading to stubborn...Read More 

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